Research and Markets: Big Data & Analytics: Risk, Reward and Return on Investment

Research and Markets: Big Data & Analytics: Risk, Reward and Return on Investment

Research and Markets has announced the addition of the "Big Data & Analytics: Risk, Reward and Return on Investment"report to their offering.

“Big Data & Analytics: Risk, Reward and Return on Investment”

This report puts the risks, rewards, and ROI questions about Big Data and analytics into a clearer perspective; first, by contrasting BDA solutions with the ill-fated 1990s enterprise software suites; then, by highlighting the experience of early BDA adopters; and, finally, by suggesting how organizations that are still on the BDA sidelines, and the vendors who are trying to attract them, can move forward with more reasonable expectations for their BDA investments. It should be useful to both buyers and sellers of BDA solutions, and to others with a general interest in this fascinating market.

This research shows that some early adopters of BDA are finding success, though, not easily; nor have many been able to achieve quantifiable returns on investment (ROI) from their deployments. These difficulties give rise to the speculation that BDA could end up like the enterprise software suites of the 1990s, which experienced an initial rush of enthusiasm, but ultimately failed to attract widespread adoption.

Key Topics Covered:

- BDA Is Not Your Father's Enterprise Software Suite
- Great Expectations, Middling Results
- What's Keeping Customers from Qualifying their ROI?
- How Can BDA Solution Providers Help?

Companies Mentioned

- Airbnb
- Bitcoin
- Uber

For more information visit http://www.researchandmarkets.com/research/cgq2bc/big_data_and

About Research and Markets

Research and Markets is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.


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