First St. Petersburg Bowl, Now BitPay to Sponsor a NASCAR Driver

First St. Petersburg Bowl, Now BitPay to Sponsor a NASCAR Driver

Bitcoin Payment Processor BitPay recently decided to be the primary brand on Justin Boston's No. 54 Toyota Tundra and Kyle Busch Motorsports (KBM) for an upcoming NASCAR event. The Georgia-based company, which was also the main sponsor of this year's St. Petersburg Bowl, will become the second crypto-related organisation, after Dogecoin, to sponsor a NASCAR team. Not only will this partnership provide BitPay with enough marketing exposure, it will also help viewers interact with Bitcoin technology as a whole. Stephanie Wargo, the company's VP of marketing, elaborated the context and....


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