Sports sponsorships sealed amid market turmoil as Man City inks deal with OKX
Manchester City fans will also have a chance to win season tickets in the OKX Hospitality Box via scanning QR codes on street art commissioned by the crypto exchange. Crypto exchange OKX has announced that it has made a deal with English Premier League (EPL) champions Manchester City to become the team’s training kit sponsor for the 2022-23 season. Despite the current bear market, it appears that crypto and sports partnerships have been going strong, with fellow EPL team Everton also recently signing a match kit sponsorship with crypto gambling firm Stake. At the same time, PSG has also....
Related News
It appears that the current crypto market turmoil is not affecting sports sponsorships. This is revealed from the recent sealed deal between Manchester City and OKX crypto exchange company. Manchester City is sitting strong on the current deal they have just sealed with the digital currency exchange firm OKX. The English Premier League (EPL) champions, […]
With good times, good results are often dealt. With tough times, the road can get bumpier. Look no further than crypto sports sponsorships as a prime example; after a year of new sports sponsorship entrants through one of the fastest-growing categories in major league sponsorship deals, this year has seen the market dry up with […]
The Italian luxury sports car manufacturer headquartered in Maranello, Italy, Ferrari has announced the firm is partnering with Velas Network AG, a firm that specializes in blockchain and non-fungible token (NFT) technology.
Ferrari Reveals Partnership With Blockchain Firm Velas
On December 27, Ferrari the well known luxury sports car maker founded in 1939 by Enzo Ferrari revealed the firm is stepping into the world of creating “exclusive digital content.” The racing division Scuderia Ferrari announced that the Italian car manufacturer has partnered with Velas....
The crypto exchange reportedly cut the scope of sponsorship agreements inked with sports organizations including the Angel City Football Club, the 2022 FIFA World Cup and Twitch Rivals. Cryptocurrency exchange Crypto.com has reportedly reduced the scale of many of its sponsorship deals with sports organizations amid staff cuts and the market downturn.According to an Oct. 6 report, Ad Age tech reporter Asa Hiken said Crypto.com cut the scope of sponsorship agreements inked with major sports organizations including Los Angeles' Angel City Football Club, the 2022 FIFA World Cup in Qatar and....
The sports industry represents a massive opportunity for Bitcoin adoption, as further sponsorships and deals are expected.