Walmart Makes Metaverse Move With New Roblox Engagement
Could we finally be seeing the wheels turn on Walmart’s metaverse initiatives? Earlier this year, patent filings from the company signaled an impending blockchain or NFT related engagement – but nearly a year later, little has been seen. That could be on the verge on changing, as the retailer is tapping Roblox for their first […]
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Walmart has entered the metaverse with the launch of Walmart Land and Walmart’s Universe of Play on Roblox. The metaverse gaming platform has 52.2 million daily active users and 11.3 billion engagement hours. “Our customers are spending loads of time there,” said a Walmart executive.
Walmart Entering the Metaverse
U.S. retail giant Walmart announced Monday the launch of “Walmart Land” and “Walmart’s Universe of Play” on the metaverse gaming platform Roblox.
The announcement explains that Walmart Land will....
AC Milan partners with Solana blockchain-based football game MonkeyLeague, while Pixelmon attempts a comeback after poor reception to its NFT collection in February. American retail giant Walmart has taken its first steps into the Metaverse with the launch of Walmart Land and Walmart's Universe of Play on Roblox.According to the company's Monday announcement, Walmart Land focuses on "immersive experiences" with key features including a physics-defying Ferris wheel, unlockable tokens and badges, an interactive piano walkway and a D.J. booth for users.See Walmart like never before Walmart....
PRESS RELEASE. Celebrity-fan interaction in the metaverse is at its nascent stage. However, a few recent past events are tell-tale signs of a tectonic shift happening on the fan-engagement front. It’s moving from Web 2.0 to Web 3.0 with metaverse as its building block.
The Paris Hilton virtual world inside Roblox has seen significant footfalls, even considering the hefty price people need to spend to enter that world. A mega-fan had apparently paid $450,000 to buy a virtual land beside Snoop Dogg’s digital mansion on Sandbox.
Metaverse offers fans the....
Samsung, in the official newsroom post announced the launch of Space Tycoon, which is a metaverse based virtual playground targeted towards the Gen Z crowd. The metaverse based gaming experience has been built on the Roblox world. In this virtual space, users will be able to create and play games along with that they can […]
Suresh Kumar suggested that crypto will become an important payment tool across the Metaverse and social media, as these areas will be a major way customers discover new products. Walmart’s global chief technology officer (CTO) Suresh Kumar has tipped cryptocurrency to become a "major" area of disruption, particularly in how customers pay for virtual and physical goods in the future. Speaking at the Yahoo Finance All Markets Summit on Oct. 17, Kumar outlined Walmart’s positive stance on digital assets, noting that “crypto will become an important part of how customers transact” for both....