Blockchain Capital Finds Americans Are Moving Toward Bitcoin Conviction

Blockchain Capital Finds Americans Are Moving Toward Bitcoin Conviction

Since the fall of 2017, tokenized investment fund Blockchain Capital has commissioned national market research firm The Harris Poll every 18 months to survey some 2,000 adults across the U.S. and gauge their progress through what the fund calls the “crypto adoption funnel.” Per this funnel model, an individual’s journey from awareness of cryptocurrencies to ownership and use of cryptocurrencies takes place across three major phases: the learning phase, the conviction phase and the adoption phase.  The surveys commissioned by Blockchain Capital are designed to determine where U.S.....


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