Bitcoin 'Shopping List' Aims to Raise High Street Awareness
For many involved in the world of crytocurrencies, their use is as simple as handing over cash to pay for groceries in the supermarket. But do you ever wonder whether awareness of bitcoin is reaching the rest of the population? The digital currency has featured heavily in the news over recent months, thanks largely to its astonishing price spikes and more recently with the news of Mt. Gox's likely insolvency, so it would be fair to assume most people have heard of bitcoin and have some idea about how to use it, right? It seems not. A new survey conducted in the UK by communications agency....
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Consumerism is an ever-evolving creature, and since online shopping has become an increasing part of our daily lives, it has also changed the way we buy goods. As a result, most high street shopping is on a steady decline month over month, eve though not all of that is attributed to online shopping. The time has come to offer more convenient payment methods to customers, of which Bitcoin could easily become of the frontrunners. Whenever the time of year comes around to out for shopping, the average customer will prefer convenience to anything else, even if that includes paying a small....
The U.S. Department of the Treasury is launching a cryptocurrency awareness program. “We’re just trying to raise awareness without trying to stamp out new technology and new innovation,” said an official of the Treasury. Treasury’s Efforts to Raise Crypto Awareness The U.S. Department of the Treasury is launching an initiative....
More than 20 merchants in Madrid's busiest shopping district will open for a Bitcoin Boulevard-style event today. While streets in Arnhem, The Hague and Cleveland have all hosted similar bitcoin awareness initiatives, organiser Félix Montero says his event, Calle Bitcoin, will be the world's biggest yet. Around 200 bitcoin users are expected to attend the two-day spectacle, which is to feature a pub crawl, treasure hunt and photo competition, alongside giveaways in the digital currency. While Spain's bitcoin community is small, Montero hopes the outdoor event will showcase the currency's....
At this year’s 2-day World Web Forum in Zurich, one of the ‘Big Four’ accounting firms, EY, presented two Bitcoin ATMs (BTMs) to raise awareness for digital innovation. An EY team was also present to assist visitors with purchasing and spending bitcoin. EY Raising Awareness with Bitcoin ATMs. The recent World Web Conference was a two-day leadership event....
Serrano Street - Calle Serrano - a shopping boulevard crossing Madrid that features prestigious international brands like Chanel, Prada and national ones like El Corte Ingles, has been making headlines thanks to the #callebitcoin project. The project aims to turn this street into a resource for Bitcoin users, and hopes to then see the experience replicated in other Spanish cities, setting an example across the Spanish speaking world. The idea for a "Bitcoin Boulevard" is not new, having been tried before in Netherlands and in the United States, but Serrano St. has became the first in Spain....