Study Shows 44% of Consumers in Germany Know What Bitcoin Is
It should come as no surprise to find out a lot of people have heard of Bitcoin by now, even though very few consumers have used the cryptocurrency so far. A new German Consumer Payment Study shows 1% of participants have ever used Bitcoin, which is a disappointing number. Although these types of studies do not paint the complete picture of consumerism in Germany, there are some telling signs regarding Bitcoin adoption in the country to be found. Considering how there are so many different payment options available in the country, it should come as no surprise to know Bitcoin is not all....
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A study performed by Skrill last Wednesday revealed that online shoppers will abandon a purchase for a multitude of reasons, most of which Bitcoin payments solve. The study showed one in every four consumers will quit their purchase altogether if the retailer doesn't offer their preferred method of payment. Of 2000 people surveyed, 38 percent told the online payment processor that they would leave their cart incomplete if they are forced to create an account through the site. 32 percent said if the website is asking for too much information, consumers also will not complete their purchase....
Consumers do not want to use plastic money, and are enthusiastic about innovation. Technology and globalization are propelling a huge shift in consumer behavior. Consumers demand more digitalization in all areas of their life while protecting security and privacy, a Mastercard study found. Coincidentally, this phenomenon converges with the increasing use....
Even though plenty of consumers are looking forward to using new and innovative mobile payment solutions, there are still a lot of security issues that need to be addressed. A recent study conducted by Ponemon Institute shows how mobile transactions lack proper security measures to keep payment data safe. As a result, there is a huge lack of confidence by both consumers and businesses. Bitcoin, on the other hand, has no issues securing mobile payments and is available for consumers all over the world.
A recent study by major market research firm Roy Morgan shows that more than 1 million Australians now own cryptocurrency. “The value of all cryptocurrency holdings for people aged 50+ is around $7.6 billion,” the study shows. Study: Over 1 Million Australians Own Cryptocurrency Australian research firm Roy Morgan has conducted a study into....