Fintech Revolution: Popularity of Digital Payments is Rocketing, Says Visa

Fintech Revolution: Popularity of Digital Payments is Rocketing, Says Visa

Despite a selection of headlines to the contrary, bricks-and-mortar is still relevant to the digital payments consumer, although not in the traditional sense, says Visa’s 2016 Digital Payments Study. The study, for which Visa surveyed more than 36,000 online consumers in 19 European countries, says this is in addition to the number of Europeans regularly using a mobile device – a smartphone, tablet or wearable – for payments having tripled since 2015. It notes that “showrooming” – the act of seeing an item in-store before purchasing online – is an overwhelmingly popular shopping method for....


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