Exploiting sports fans through NFTs won’t lead to a W
Sports-related NFTs need to provide some tangible benefits or else sports fans will just view them as another ploy to exploit their fan loyalty. In his monthly crypto tech column, Israeli serial entrepreneur Ariel Shapira covers emerging technologies within the crypto, decentralized finance (DeFi) and blockchain space, as well as their roles in shaping the economy of the 21st century.Die-hard sports fans first got a taste of how digital assets could become the next sports memorabilia phenomenon back in June 2020, with the launch of Dapper Labs’ NBA Top Shot Moments nonfungible token (NFT)....
Related News
The demand for Non-Fungible Tokens (NFTs) is alive and burning as consumers, artists, content creators, and big financial players take note of its potential to transform and take market share from industries worth billions. The entertainment and the sports sector have been one of the fastest to embrace this technology and lead into a world […]
On July 23, the National Research Group (NRG) released research on the perceptions of non-fungible tokens among sports fans. The research findings indicate that 64% of sports fans are interested in finding out more about NFTs and would consider buying at least one in the future. Blockchain technology in the form of non-fungible tokens enables users […]
A fan-centric Web3 sports platform uses NFTs to bring a new level of connectivity and ownership to betting on the success of upcoming athletes. Nonfungible tokens (NFTs) and the sports world are on a mutually beneficial trajectory into the next generation of connectivity.The latter is a catalyst for more mainstream adoption, with average sports fans rushing to collect NFT memorabilia and Web3-backed event tickets. While NFTs give the industry never-before-experienced levels of democracy and the connectivity which fans crave.The platform FANtium is using NFTs to take financing athletes to....
PRESS RELEASE. NFTs have emerged as a unique digital asset in the past 24 months, expanding the potentials of digital arts, collectibles and gaming. The sports industry has taken to NFTs, but the functionalities of NFTs go beyond speculation, and SportsIcoin is redefining NFTs in the sporting industry. SportsIcon is connecting fans and superfans to their sporting heroes with bespoke cinematic footage delivered by NFTs. This brings a level of connection with sporting heroes not seen in the blockchain space. Built on the highly scalable Flow blockchain SportsIcon is an innovative NFT....
As the NFT craze continues to sweep across the industries of the world, it’s clear that the technology is moving away from the fringe “tech enthusiast” space and into the limelight. At this point, it is safe to assume that everyone has heard of cryptocurrencies such as Bitcoin and Ethereum, but crypto alone is far from the only game in town. NFTs (non-fungible tokens) are quickly surpassing cryptocurrencies in popularity as they gain mainstream attention for their use in sports, gaming, contemporary art, and even real estate. Currently, the NFT market boasts a....