True Tickets powers blockchain-based Broadway tickets sales

True Tickets powers blockchain-based Broadway tickets sales

The global events industry is a $800 billion market, and True Tickets CEO argues that on-chain tickets are the key to its growth. True Tickets, the blockchain-based digital ticketing platform, made its Broadway debut last fall in collaboration with the Roundabout Theatre Company in New York City. After a "successful" run thus far delivering digital tickets to the Trouble in Mind play and Caroline, or Change musical, Matthew Zarracina, co-founder and CEO of True Tickets, talks blockchain and ticketing with Cointelegraph.When a prospective theatre-goer completes a ticket purchase on the....


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