Year of sponsorships: Celebrities who embraced crypto in 2021
From Matt Damon appearing in a TV spot for Crypto.com to Kim Kardashian shilling EthereumMax, 2021 saw celebrities with higher profiles getting into crypto. Though the crypto space has seemingly moved beyond the endorsements many minor celebrities bestowed on token projects during the 2018 initial coin offering boom, its growing popularity and acceptance now has professional sports players, Hollywood elites and politicians backing major companies dealing with digital assets.In June 2021, Kim Kardashian promoted EthereumMax (EMAX) via an Instagram story shared with her more than 200 million....
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Kim Kardashian's lawyers filed a joint motion to dismiss the class-action complaint against the American businesswoman for promoting an alleged 'pump and dump' crypto token. Kim Kardashian’s legal team has filed a motion to set aside a class-action complaint aimed at the businesswoman and other American celebrities.Kardashian and a handful of other prominent American social media influencers were served with a class action complaint in January 2022 over claims they had misled investors through the social media promotion of a cryptocurrency token called EthereumMax.Kardashian had posted....
2021 was a tremendous year for crypto when it comes to things like sponsorships, mergers, and acquisitions. Last year saw billions of dollars worth of value created for the market alone through these deals. There were a total of 174 deals counted year-to-date that involved some type of crypto mergers and acquisitions, setting a new […]
As crypto adoption continues apace, the world's rich and famous are taking notice and getting involved in the growing industry. Overshadowing its glory in previous years, the crypto ecosystem managed to maintain a year-long spotlight throughout 2021. Key catalysts include mainstream adoption of Bitcoin (BTC), a meme coin frenzy driven by Shiba Inu (SHIB) and Dogecoin (DOGE), and proactive participation from popular celebrities and authority figures.The year 2021 witnessed a greater inflow of influencers and celebrities to the space than ever before. All the way from mainstream tech....