‘We want to be the brand of the metaverse,’ says RTKFT’s Chris Le

‘We want to be the brand of the metaverse,’ says RTKFT’s Chris Le

Cointelegraph spoke to Chris Le, the co-founder of NFT sneaker brand RTFKT Studios for an exclusive insight into the project’s vision and ambitions. A decade ago, Nike took a proverbial leap into the future of sneakers with their launch of Nike Mag — a fictional concept shoe inspired by the movie Back to the Future Part II.The 1,500 limited edition was so revered for its idiosyncratic self-lacing design, that it wrote itself into sneaker folklore as one of the greatest productions of all time.From the moment legendary 80’s hip-hop trio Run-DMC unified the crowd in raising aloft their....


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