Coca-Cola officially gets into NFTs for charity

Coca-Cola officially gets into NFTs for charity

“Each NFT was created to celebrate elements that are core to the Coca-Cola brand, reinterpreted for a virtual world in new and exciting ways,” said Selman Careaga. One of the most recognizable brand names in the world is planning to release a collection of nonfungible tokens to raise money for Special Olympics International.The OpenSea marketplace will be holding a three-day auction for Coca-Cola branded nonfungible tokens, or NFTs, starting on July 30. The NFT collections, created in partnership with digital designer Tafi, were “inspired by video-game loot boxes” and contain “hidden....


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