Bitreserve Overhauls Platform, Rebrands as 'Uphold'

Bitreserve Overhauls Platform, Rebrands as 'Uphold'

Bitreserve has today unveiled a major overhaul of its platform and a new name: Uphold, Inc. As part of the rebrand, the startup - created last year by CNET founder Halsey Minor and currently led by former Nike CIO Anthony Watson - will allow users to link bank accounts and make deposits using credit cards, in addition to bitcoin. European users from 33 countries will have access to the bank account deposit options, with the service set to roll out for customers in the US, China and India in the coming weeks. The company's overhaul includes a new logo and the rebranding of its open API.....


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