Australia Post Joins Alibaba to Use Blockchain in Counterfeit Food Crackdown in China

Australia Post Joins Alibaba to Use Blockchain in Counterfeit Food Crackdown in China

Australia Post has announced partnerships with Alibaba, the world’s largest e-commerce company and Blackmores, a prominent Australian natural health company to explore blockchain technology to curb the rise of counterfeit food sold in China. The joint endeavor will look to develop a blockchain platform to improve the traceability of food products, with Australia Post being a major exporter of food to China. In recent years, counterfeiters have notably targeted popular Australian export such as beer and wine, honey and cherries, nuts and health supplements, according to an announcement.....


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