Fasten your seatbelt: Crypto’s impact on marketing has only just begun
The marketing will adjust to a new crypto future, with a decentralized consumer community, operating via Web 3.0. The road to the adoption of blockchain and crypto in the marketing industry is a long and winding road. But make no mistake about it: Transformation is well on its way and the road will soon turn to a highway.As someone who has been a creative director, agency owner/partner, strategic planner, chief marketing officer for fintech startups and an entrepreneur, I’ve seen the marketing industry from multiple vantage points. What’s common in marketing revolutions?And while every....
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UK digital marketing agency In Front Digital has begun accepting bitcoin as payment following an increase in interest from businesses in the sector. Bitcoin Benefits Obvious Over Banks, PayPal. The company, based in the country’s second city Birmingham, is still among the first movers in an environment comparatively slow to catch on to digital currency.....