Carpe 'Diem': Lawsuit threatened over Facebook’s Libra rebrand plan
Facebook’s plan to rebrand its stablecoin project from Libra to Diem has been met with legal threats from a small European start-up of the same name. Facebook has been hit with threats of legal action over its plan to rebrand the Libra stablecoin project to ‘Diem’ from a finance application of the same name.Facebook announced its plan to rebrand Libra on Dec. 1, with the firm claiming the new name would help the revamped project distance itself from the intense regulatory pushback faced by Libra when it was announced last year.Diem co-founder and prominent European fintech investor, Chris....
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There are two big questions on everyone’s lips now: What exactly is Facebook’s Diem, and what it will offer its potential 2 billion users? The year 2021 seems to be a big year for the blockchain world as several projects, such as nonfungible tokens (NFTs) and centralized decentralized finance exchanges (CeDeFis), are taking the central stage. Also at the forefront is Facebook’s Libra.Not too long ago, the media was rife with the news that the world’s largest social media network was developing plans for a global digital currency. Then, after a while, it looked like Facebook shelved plans....
The project is hoping that a new name will help people forget the mass regulatory panic that drowned out Libra's initial announcement. Per a Tuesday press release, the Libra Association is changing its name to the Diem Association.The shift is likely in the hopes of turning the page on Libra's PR. Facebook initially announced its planned global stablecoin Libra in June of last year to immediate regulatory uproar that has swamped the project since. Facebook's involvement has proved especially controversial.The new name uses the Latin for day, as in "carpe diem." The Association's press....
The Diem Association’s rebrand from Libra was supposed to herald a new day for the project, but a touted 2021 launch may not go as planned. Facebook-backed Libra Association’s rebrand to Diem looked to quash negative perceptions of the project, but its new name has not changed the regulatory pressures the project still faces.It has been 18 months since Facebook announced that it was looking to launch its very own payments system project that would plug into its social media platforms. Interest in the Libra project quickly turned to scrutiny, especially from regulators, financial....
Facebook-backed cryptocurrency project Diem, formerly Libra, is moving from Switzerland to the U.S. In collaboration with Silvergate Bank, the association, which oversees the development of the diem cryptocurrency, has unveiled a new launch plan. Facebook-Backed Stablecoin Has New Launch Plan The Diem Association announced Wednesday a partnership between Diem Networks U.S. and Silvergate Capital Corporation (NYSE: SI). Silvergate is a California state-chartered bank and a member of the Federal Reserve. Diem Networks U.S. is a wholly-owned subsidiary of the association. It plans to register....
During the last two years, there’s been a lot of interest in Facebook’s cryptocurrency diem (formally libra) and rumors of a nearing launch date went viral last November. Now the social media giant is advertising the crypto asset’s pre-sale heavily on the platform, as people can now purchase diem with U.S. dollars and three different cryptocurrencies. Facebook Is Selling Diem Coins for Bitcoin, Ethereum, and Bitcoin Cash Facebook is in the midst of the company’s token sale where individuals can invest funds in order to purchase the social media firm’s upcoming....