Decentraland to Host Metaverse Fashion Week With Tommy Hilfiger, Dolce & Gabb...
The blockchain-based virtual world Decentraland has announced the launch of a Metaverse Fashion Week that is scheduled to take place on March 24 – 27, 2022. According to the announcement, a large number of well-known fashion brands such as Dolce & Gabbana, Selfridges, Tommy Hilfiger, Jacob & Co, and more will be participating in the four-day metaverse fashion event. Decentraland to Host 4-Day Fashion Event Featuring Renowned Designers and Luxury Fashion Houses At the end of March, the blockchain-based metaverse Decentraland will be hosting a fashion week with an “all-star....
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On Monday, Tommy Hilfiger has announced the company is joining the inaugural Decentraland Metaverse Fashion Week from March 24th to March 27th, 2022. During the Metaverse Fashion Week, the American fashion design firm said it will showcase its Spring 2022 collections and provide consumers with a “digital retail platform” that features Tommy Hilfiger-crafted NFTs.
American Fashion Designer Tommy Hilfiger Is ‘Inspired by the Power of Digital Technology’
At the end of February, Decentraland, the virtual blockchain metaverse, announced the....
Metaverse Fashion Week demonstrated how brands and designers can further engage with consumers using NFTs. The Metaverse may be an emerging concept, but the impact that virtual game-like worlds can have on the trillion-dollar retail industry was recently demonstrated during Metaverse Fashion Week (MVFW). This entirely virtual experience was held from March 24–27, 2022, in Decentraland, a decentralized virtual social platform on the Ethereum blockchain. The online event attracted more than 70 brands, artists and designers including big names like Tommy Hilfiger, Estée Lauder, Philipp Plein,....
From Dolce & Gabanna to Giuseppe Zanotti, major fashion companies took to Ethereum-run Decentraland to interact with new consumers in this virtual experiment. This past weekend, Decentraland hosted the Metaverse Fashion Week, or MVFW, a four-day digital fashion event that staged wearables on virtual runways, organized discussion panels and housed shopping experiences. A lineup of both legacy luxury labels and digital brands participated including Dolce & Gabbana, Etro, Tommy Hilfiger, Estée Lauder and Elie Saab. Meanwhile, digital-native fashion houses Auroboros, DressX and republiqe....
Brands have the potential to make the Metaverse more women-friendly by focusing on beautiful aesthetics, accessibility and education. Interest in the Metaverse is growing rapidly and fashion brands across the globe are taking note. A new report from the technology research and advisory firm Technavio found that the Metaverse will hit a market value of $50.37 billion by 2026. Findings from Technavio further show that the Metaverse in fashion market share is expected to increase by $6.61 billion from 2021 to 2026. Given this, a number of major brands have begun participating in Web3....
The digitalization of the fashion industry is inevitable with the rising popularity of the Metaverse, but technological improvements are still required to gain momentum. Incredible as it may seem, digital fashion has developed so much that it already needs its own fashion week with all that implies: from the shows and presentations of new collections to public talks and parties with true DJs. The first-ever digital fashion week took place March 23-27 in Decentraland, a decentralized virtual social platform on the Ethereum blockchain.Previously, Jonathan Simkhai presented his collection in....