Nike Just Did It With A Record $185 Million In NFT Sales – Swoosh!
As Nike would say – just do it – and it did. The athletic brand takes it a notch higher with millions of bucks in NFT sales. Despite non-fungible tokens’ second-quarter trading volume falling 40% as interest in NFTs begins to fade, Nike has set a record by becoming the world’s highest-earning brand through digital […]
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A one-of-a-kind NFT of the Birkenstocks sandals worn by Apple co-founder Steve Jobs at various times during his life has sold for over $200,000. Nike's "Dot Swoosh" platform landsFootwear and apparel giant Nike has unveiled its latest foray into the non-fungible token (NFT) and Metaverse space with the launch of an NFT marketplace named “.Swoosh”While .Swoosh is still in the beta phase, Nike announced that its “first digital collection” is set to launch on the eb3 platform in 2023, with the rest of 2022 devoted to growing the platform and user base.✅ About .SWOOSH ♂️ .SWOOSH is a platform....
Nike has filed a lawsuit against an online reseller using unauthorized Nike shoe images in non-fungible tokens (NFTs). “Those unsanctioned products are likely to confuse consumers, create a false association between those products and Nike, and dilute Nike’s famous trademarks,” Nike alleges. Nike Sues Online Retailer Over NFT Sales Sneaker giant Nike filed a lawsuit against online reseller Stockx in New York federal court last week for selling non-fungible tokens (NFTs) using unauthorized images of Nike shoes. Detroit-based Stockx, valued at more than $3.8 billion....
Sometime in January, everyone was puzzled with the sneak preview of an NFT called MNLTH, a silvery cube with the famous Nike logo. Later on, to spice things up, RTFKT have set up a trail for their followers to complete quests to uncover what’s inside the mysterious cube. After three months of anticipation, the cube […]
Nike intends to sell you digital products in the Metaverse, and you will buy them because Nike knows how to make you want them. Look at your feet. A lot of you (raises hand) are wearing Nikes right now. For the fiscal year ending May 31, 2021, Nike reported its revenue was up 19% to $44.5 billion for the year. But that’s here. What about in the Metaverse?Why Nike is interested in the MetaverseFor those as of yet unfamiliar with the concept, the easiest — yet very incomplete — way of imagining the Metaverse is imagining yourself existing in a real-life video game. Nike enters and provides....
Nike, the American multinational footwear and sports apparel giant, is getting ready to step into the metaverse and the world of non-fungible token (NFT) technology. Reports show Nike has a few employees “thinking about the metaverse” and a 2019 patent for “cryptokicks” indicates Nike has been preparing to use NFTs for quite some time.
Nike’s Well-Known Trademarks and ‘Downloadable Virtual Goods’
Several reports indicate that Nike (NYSE:NKE) is getting ready to step into the non-fungible technology realm and the footwear....