Visa whitepaper describes NFTs as a ‘promising medium for fan engagement’
The nonfungible token, or NFT, market registered $2.5 billion in sales during the first half of 2021. Companies like Visa continue to shine the spotlight on this rapidly growing industry. Visa’s splash into the NFT market was driven by an evaluation of the underlying technology and its ability to serve as a “promising medium for fan engagement,” according to a recent whitepaper published by the global payments giant. The Aug. 23 publication described nonfungible tokens as an important innovation during the pandemic, where strict shelter-in-place orders limited live sports, entertainment....
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Visa now makes a full head plunge into the NFTs following its evaluation of the technology behind the assets. The global payment giant described NFTs as having the potential to serve as the engagement medium for fans. Visa made this description through its recent whitepaper publication. The publication suggests that Visa sees non-fungible tokens as a crucial innovation during the recent pandemic. The publication observed that strict restriction orders cause a limitation to live sports, music festivals, and entertainment. Related Reading | Former DigitalX Executive Appointed As The New....
Visa Brazil exec outlines plans for implementing crypto assets such as Bitco onto the payments platform. In a recent interview with local Brazilian news outlet Seu Dinheiro, Eduardo Abreu, Vice President of new business at payments giant Visa, revealed the company's intentions to integrate crypto assets onto its platform for both payments and as a store of value, including the leading cryptocurrency Bitcoin (BTC).Back in March 2021, Visa’s CEO of Brazil, Fernando Teles, introduced the concept of adopting tokenized payments, as well as an application programming interface (API) designed to....
The market for nonfungible tokens, or NFTs, continues to grow, attracting mainstream influencers, leading artists and high-profile investors. NFT company Recur has seen its valuation swell to $333 million after concluding a successful investment round endorsed by billionaire Steve Cohen’s family office. The Series A raised $50 million, mainly through contributions from the Cohen-backed investment platform Digital, according to a statement. Some of Recur’s previous investors include Hashed, Gemini, CMT Digital, JST Capital and Delphi Ventures. The investment will be used to bootstrap the....
Visa, one of the leading credit and payments companies, has announced the creation of a program that will allow artists to understand how they can use new technologies like NFTs. According to Visa, NFTs have the potential of evening out the field for artists, allowing them to close the gap between art and its potential consumers. The company will sponsor a group of artists, giving them counsel about the importance of these cryptographic technologies.
Visa Wants Artists To Learn About NFTs
Visa has announced it will launch a program to introduce artists to the world of NFTs. The....
Visa is launching a program to support artists who want to use non-fungible tokens (NFTs) to sell their work. According to an announcement on Visa’s website, the financial services giant is partnering with former Major League Baseball player turned NFT artist Micah Johnson to help creators understand NFTs. And also “how to harness public blockchains for producing […]