NFT ticketing may catch on faster in France after UEFA championship debacle
French authorities take note after fake tickets and gatecrashers spoiled the UEFA Champions League final experience for many soccer fans in Paris last month. The disorder before the UEFA Champions League final game may lead to the widespread adoption of nonfungible tokens (NFTs) for ticketing at sports events in in France. The country previously stated that it intends to use NFT tickets during the 2023 Rugby World Cup and 2024 Paris Olympics. Mass ticket counterfeiting was one of the causes of the chaotic scene at the May 28 soccer championship. It turned into a major embarrassment for the....
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Binance collaborated with Società Sportiva Lazio to launch NFT tickets for all of the sports club’s home matches at Stadio Olimpico. Following the chaos caused by counterfeit tickets in the UEFA Champions League 2022, crypto exchange Binance has launched the pilot of its nonfungible token (NFT) ticketing solution with football club Società Sportiva Lazio for the 2022 to 2023 season.In the announcement sent to Cointelegraph, Binance highlighted that NFT tickets will solve the issue of fake tickets and eliminate scalping, preventing disorder in sporting events. Apart from access to events,....
The player with the best goal at Europe’s international soccer championship this summer will be awarded a special prize. European football’s governing body, UEFA, and the tournament’s sponsor, Russia’s Gazprom, are behind the initiative to present the winner with an NFT trophy. UEFA, Gazprom to Award Best Goal Prize at Euro 2020 The unique prize will be awarded as part of a sponsorship agreement with the Russian energy giant, which UEFA and Gazprom recently extended for another three years. The deal covers two European national football team finals as well as the....
Almost 1 million ETH were spent to mint NFTs on the Ethereum network in the first half of 2022, according to a Nansen report. In this week’s newsletter, read about how Binance started its nonfungible token (NFT) ticketing service by partnering with a sports club. Check out the NFT exchange-traded fund (ETF), which was released by trading platform KuCoin and how Google AI was able to paint BAYC-inspired NFTs.In other news, learn about how much the NFT community spent in minting NFTs in the first half of 2022 and check out the upcoming NFT album by British rock band Muse. And, don’t forget....
Ticketing is one of the main channels that has been shown to be ripe for disruption via NFTs. Moving tickets to the blockchain offer a variety of value-added incentives, including predefined royalty splits to reduce scalping and the eradication of fraudulent tickets. Innovation in ticketing has been lacking in recent years, with few new companies […]
Ticketmaster’s job posting for a product manager of NFT ticketing tooling reveals the company’s intent to roll out NFT-based enterprise products “across all content categories including sports and music.” A new job posting by America’s biggest ticketing company, Ticketmaster, reveals mainstream interest in exploring new revenue streams using nonfungible tokens (NFTs). Over the past two years, artists, musicians and the sports industry helped thrust the NFT ecosystem into the limelight as the technology served its purpose as a powerful fan engagement tool. Conversely, most of the general....